Brand Strategy black outline icon
Spiral notebook showing a curved arrow with X and circle marks, with a pencil over it
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About the Brand Strategy black outline icon
A spiral-bound notebook lies open with a curved arrow sweeping from an X mark up past two circles, the kind of play diagram a planner sketches, while a pencil rests over the lower corner. It stands for brand strategy, positioning and campaign planning. Use it in marketing decks, agency service pages, workshop slides, business plan templates and project planning tools.
The pencil crosses the page edge to add depth, and the three ring holes anchor the left side. Mark shapes stay sparse so the arrow leads the eye. It works with target, funnel and analytics icons; use it at 32 px or larger.
This is the black outline version of the brand strategy icon: even, monoline strokes that stay crisp at small sizes and suit clean, minimal interfaces, wireframes and light backgrounds.
It downloads free as an SVG vector or transparent PNG in seven sizes, and the free online editor lets you recolor it, apply gold, silver, neon and gradient styles, add animation, or convert it to EPS, PDF and DXF.
Free for personal and commercial use with attribution.
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